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Advertising Sales Agents

Also called: Advertising Account Representative, Advertising Representative, Advertising Sales Representative (Ad Sales Representative), Sales Representative

What they do:

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.

On the job, you would:
  • Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
  • Maintain assigned account bases while developing new accounts.
  • Provide clients with estimates of the costs of advertising products or services.
On the job, you'll need:

Business

  • sales and marketing
  • customer service

Arts and Humanities

  • English language

Communications

  • multimedia

Math and Science

  • arithmetic, algebra, geometry, calculus, or statistics

Basic Skills

  • talking to others
  • listening to others, not interrupting, and asking good questions

Social

  • talking people into changing their minds or their behavior
  • looking for ways to help people

Problem Solving

  • noticing a problem and figuring out the best way to solve it

Verbal

  • communicate by speaking
  • listen and understand what people say

Ideas and Logic

  • come up with lots of ideas
  • create new and original ideas

Enterprising

People interested in this work like activities that include leading, making decisions, and business.

  • Attention to Detail
  • Initiative
  • Persistence
  • Integrity
  • Achievement/Effort
  • Dependability

Desktop publishing software

  • Adobe InDesign
  • Microsoft Publisher

Presentation software

  • Microsoft PowerPoint

Electronic mail software

  • Email software
  • Microsoft Outlook

Video courtesy of CareerOneStop.

Job Outlook

The job outlook for this position is Below Average.

New job opportunities are less likely in the future.

Median Annual Salary: $58,450

Education

Bachelor's degree or high school diploma/GED is usually needed.